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Thursday, March 27, 2008

Brewster Wall Covering Co

Brewster Wall Covering Co – 50% co-op reimbursement program
Co-op $$$ are available now – because accruals are based on prior year purchases. We can find $$ with a vendor –customer #.
To research co-op dollars for Brewster – get the co-op authorization letter signed and the brand’s vendor number.

See the paint-wall coverings list for more brands

Google brewsterwallcovering.com for local dealers

Wednesday, March 26, 2008



Justin Boots – 75% co-op reimbursement program for mfr ads
50% co-op reimbursement program for dealer produced ads
Co-op dollars are available now! A dealer’s beginning accrual balance will be 50% of his prior year earned accruals. After 7-31, accruals will reflect only year-to-date accruals.
To research co-op dollars for Justin boots – get the co-op authorization letter signed and the vendor number.
See the western wear list for more brands.


Justin ads are available on http://www.adbuilder.com/.


Google above at: justinboots.com for local dealers

Tuesday, March 25, 2008

Radiesse by Bioform Medical


New Co-op Program!
Co-op for Radiesse Skin Products –by Bioform Medical
Co-op advertising may be arranged on an individual basis with the mfr. Submit an advertising proposal to ask for co-op funds! Contact the mfr for further information and for available ad materials at 650-286-4000.

Google above at radiesse.com for local doctors and plastic surgeons who are premiere providers.

Monday, March 24, 2008

Shoes - co-op based on prior year purchases - co-op is available now!

Manufacturer - product - Accrual % - Reimbursement %
Aetrex World Wide - Thermothotics - 5% - 50%
Allen-Edmonds Shoes - Handcrafted shoes - 2% - 50%
Continental Sports Supply - Soccer, rugby shoes & accessories - 2% - 50%
Drew Shoe Corp - Shoes, footwear and inserts - 2.5% - 50%
Dunham Shoes - Dunham Shoes - 5% - 50%
Eastland Shoe Mfg - Eastland First Quality Footwear - 2% - 50%
Haflinger - Shoes - 2% - 50%
Johnston & Murphy Shoe - Johnston & Murphy Men’s Shoes - 2.5% - 50%
LaCrosse Safety & Indust - Fire Tech Boots - 1% - 100%
Laurevan Shoe Corp - Relax Shoe - 2% - 50%
Magdesian Brothers Inc - Magdesian Shoes - 2% - 50%
Mayer Berkshire Co - Berkshire hosiery - 2% - 50%
New Balance Shoes - New Balance Athletic Shoes - 1% - 100%
P. W. Minor & Son Inc - Shoes - 3% - 50%
Red Wing Shoes - Red Wing Shoes & Boots - 2% - 50%
Red Wing Brands of Am - Carhartt Footwear - 2% - 50%
Reiker Shoe Corp - Shoes - 2% - 50%
Tingley Rubber Corp - Protective footwear & rain suits - unlimited - 50%
Uma Shoe Co - Men’s shoes - 2.5% - 50%
Weinbrenner Shoe Co - Thorogood boots & shoes - 3% - 50%

Wednesday, March 19, 2008

Here's a Great Success Story I received today!

Hi Janie,
I used your doors and windows list published in co-op queen blog and had great success. A new rep came to me to research Bertch Cabinets and we worked the program from start to finish.
We found $600 for a dealer who had no idea he had $$. VERY cool. He is using it to run in our H&G section next month. $600 may not seem like alot but we know it adds to our bottom line!
Thank you so much for sharing these tips on the blog. I use them alot. Another rep has asked
me to pull up a list of HOT brands for him!

God bless.
Karen C

Comment from Janie:
This is great news! I love to hear success stories like this! $600 is $600 to the new advertiser you just developed! That could mean $1200 in advertising or even more!

I love this co-op treasure hunt! It's a win-win-win for everybody! Keep these successes coming!
Good co-oping!
Co-op Queen

Action Industries - Lane Furniture


Co-op for Action Industries - Lane Furniture – 50% Co-op reimbursement program. Accruals vary.
Co-op dollars are based on current year purchases by qualifying Comfort Showcase accounts that submit manufacturer’s co-op contract prior to advertising.
Get the co-op authorization letter signed and the vendor #. Yes, ReCas has found co-op $$ with vendor #.
Prior approval required for all print advertising. Must use current ad materials. Ads available at www.adbuilder.com.
See the home furnishings list for additional brands with good co-op programs.


Google above at: action-lane.com and click on find a store for local dealers.


I'm finding co-op dollars right now for these dealers!!!

Monday, March 17, 2008


Wrangler PRCA
Co-op $$$ are available now – because accruals are based on prior year purchases until current year surpasses. 65% co-op reimbursement; Spin ads and Qualifying Hispanic advertising 80% reimbursement with pre-approval.
To research co-op dollars for Wrangler – get the co-op authorization letter signed and the vendor number.
Ads available at http://www.adbuilder.com!/
Remember that Wrangler passes along 50% of 2007’s co-op during the first 6 months of 2008. You can take advantage of this for Rodeo ads especially for 1st quarter 2008!

I am finding several thousands of dollars for Wrangler right now!

Google above at wrangler.com for local dealers.

Friday, March 14, 2008

Carrier/United Technologies/Bryant AC


Co-op for Carrier/United Technologies
50% co-op reimbursement program for Carrier and Bryant Air Conditioners through the distributor – get the distributor contact name & phone – Call for available co-op $$ -Averages $6000 - $7500 or much, much more!!!


Google at residential.carrier.com for local Carrier and Bryant dealers and installers.

Thursday, March 13, 2008

American Standard Air Cond/Heating


American Standard Air Cond/Heating –
All advertising assistance to the local dealer must be arranged on an individual basis through the distributor.
To research co-op dollars for American Standard – get the co-op authorization letter signed and the vendor number.

Google above at: americanstandard.com for local dealers.

Wednesday, March 12, 2008

Garmin Global Positioning Systems


Co-op for Garmin! Help these individual dealers advertise – this Global Positioning System product (also used for Geo-Caching!) is also carried at Walmart, Target & other big brick stores!!
50% co-op reimbursement program, 2%-3% accruals based on current year purchases
Garmin International – aviation and marine products like premature descent alert simulators, flight instruction navigation & weather products; marine, outdoor, mobile electronics maps & charts, global positioning systems
Logo, product illustration, prorate multiple product ads
Get the co-op authorization letter signed and get the vendor # for research.

Google above at: garmin.com for local dealers.

Ferti-lome Garden Care by Voluntary Purchasing Group


Ferti-lome Fertilizers and Garden Care by Voluntary Purchasing Group
100% co-op reimbursement program, 6% accruals based on current year purchases from calendar year (performance 1/1-10/15)
To research co-op dollars for Fertilome – get the co-op authorization letter signed and the vendor number. Also get the distributor contact and phone #.
Prior written approval is required by the Regional Sales Manager. VPG is a lawn care co-op. Advertising is available to their professional lawn care members.
Ads available on http://www.adbuilder.com/ – no competing products. Product illustration, logo; prorate multiple product ads. Adbuilder.com has ad elements.
See the lawn & garden list for coop!

Google above at: v-p-g.com for local dealers.

Tuesday, March 11, 2008

Callaway Golf - The Big Bertha 460 Driver


Callaway Golf- The Big Bertha 460 Driver – clubs, bags, accessories – up to 50% co-op reimbursement program negotiated thru the mfr sales rep!
These Golf Shops can custom fit and special order The Big Bertha 460 Driver, plus they carry the latest clubs, balls and accessories!
Some offer a Trade In! Trade Up! Promotion where you can trade in your old Callaway Golf Clubs for a substantial credit toward the purchase of new ones!
Some Country Clubs may advertise their memberships - and those that allow public golf- they may advertise their green fee specials! Sell the May Colonial Golf Section now!

Google above at callawaygolf.com - click the retail locator.

BMW Motorcycles


BMW Motorcycles – 60% co-op reimbursement program
Co-op $$$ are available now – because accruals are based on prior year purchases.
To research co-op dollars for BMW Motorcycles Aftersales – get the co-op authorization letter signed and the vendor number.
Special Promotion Expires March 31, 2008! BMW is offering Three Free Payments or up to $1,250 in Free BMW gear with the purchase of a select new 2007 BMW motorcycle made from an authorized dealer made by March 31, 2008.

See the motorcycles/bikes list for more brands

Google above at bmwmotorcycles.com for local dealers.

VW/Audi Parts and Service


Co-op for VW/Audi Parts and Service –
Co-op funds are allocated in two 6-month periods each year - based on prior year purchases– (if he doesn’t use the co-op allotted in each 6-month period -he loses it!)
This is a 50% co-op reimbursement program; 75% for direct mail.
Check out: http://www.audidealerfirst.com/ (work with the dealer to obtain user name & password)
Get me a signed co-op authorization letter and a piece of the dealer’s letterhead to investigate his co-op accruals. One newspaper found over $6000 per quarter for one of their dealers for his parts and service co-op – about $25,000 for the year!!! They found over $30,000 in co-op for the automobile co-op – it’s a 100% rolling 6 month program.
Work with the dealer to help promote his VW/Audi Parts and Service Department-is he using his co-op accruals for advertising? Does he need help getting a hand on his co-op program?

On-line Advertising: Prior approval if not mfr ad materials; Web site must generate high traffic volumes of our target audience; Ad content must be predominantly service & parts; ads must have a clear, branded design

See the auto list for more brands with co-op opportunities.

Google above at audiusa.com for local dealers.