Negotiable Co-op plans with the mfr sales rep or distributor. Present a proposal and ask for co-op funds. Usually 50% co-op reimbursement.
Manufacturer - Product description
Ayala Bar Pdts - Jewelry
Hearts on Fire - Wedding rings
Interton - Hearing Aids
JR Products - RV steering stabilizers
Judikins - Stamps and stamp kits
Judy’s Stone House - Crafts designs and gifts
LuminArte - Decorative products
Maxim Lighting - Lighting
McIntosh Lab - Home audio, theater store products
Natura World - Natura Pet products
Nature’s Variety - Pet products
Noritz America - Tankless hot water heaters
O’Hair Shutters - Shutters for the home
Ornamental Mouldings - Decorative mouldings for home
Peerless Tire Co - Brand of Bridgestone/Firestone
Phoenix Products - Phoenix faucets
Planet Eclipse Ltd - Paintball equipment
Premium Edge - Premium Edge pet food
Progress Mfg - Equilizer hitches for RV’s
ResinArt West - Ornamental mouldings,home décor
Samad Bros - Samad rugs
Santa Cruz Bicycle - Santa Cruz Bicycles
Scully Leather - Western leather jackets
Simpson Door Co - Doors
S & M Nutec - Greenies Tartar control pet chewies
Southern Shutters - Window shutters
Swissmar Imports - Kitchen accessories
Thor Motorcross - Motor cycle racing gear
Tofosi Optics Inc - Tifosi Enthusiastic Eyewear
Ventana Bikes USA - Ventana mountain bicycles
Vredestein Tires - Skinny automotive tires
Waechtersbach - Dinnerware and mugs
Weinstock Lighting - Weinstock crystal chandeliers
Wheel Masters - Wheels, wheel covers, air gauges
If you would like the contact and phone - post an inquiry and I'll provide to you.
Google here for local dealers!
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2 comments:
Good Morning!
I am looking for some advise, I am new to the News Paper Industry, and would love to learn more about your methods and ideas. I am now an avid reader of your blog but am unsure how I can start to be as effective as you. I am working in a small market, about 14,000 people and we are the only paper (weekly). Can you give me some suggestions? Dave
dkarasick@thenews-gazette.com
You would be very surprised about the opportunities for co-op in small newspaper markets!
I pursue the small mom/pop businesses - we as newspaper sales executives can really help the small businesses with their co-op programs, researching co-op balances upfront if they want us to, pulling together co-op pre-approved ads, and handling the co-op billing and claims on the back end. These retailers are busy trying to run their businesses - if we handle the co-op process for our customer, we can earn their business and earn their trust! Talk about establishing a relationship with the customer!
Where to start depends on the area of the country you are in! Here in Texas, right now I am pursuing lawn & garden products - lawn mowers like Toro, Bush Hog, Dixon, Snapper, and others; pool and spa products like pool cleaning chemicals (Bio-Lab, Zodiac, Arch Chemicals) and pool cleaners like Hayward and Polaris. Air Conditioning is the biggest revenue generator for us! Lennox, Trane, Carrier, American Standard, and Goodman/Amana.
You really need to use a resource for co-op plan details, co-op pre-approved ads, and co-op tracking, co-op claims and co-op reporting. It's extremely difficult to do this job without a co-op recovery system. The one I use and would recomment for you is ReCas. Check out: www.recas.com
This will show you an introduction to the system. Then I would recommend you contact Tim Brennan, the sales executive. Tell him the Co-op Queen told you to contact him. Try it!
Let me know what you think about it!
Many thanks and good luck to you!
The Co-op Queen
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